Available Variable Data Inserts
|First Name Last Name City State Zip Address Address 2 Email Company Occupation Mobile Phone Twitter Handle Linkedin Id Facebook Id Phone Number Website||Variable Data 1 Variable Data 2 Variable Data 3 Variable Data 4 Variable Data 5 Variable Data 6 Variable Data 7 Variable Data 8 Variable Data 9 Variable Data 10 Variable Data 11 Variable Data 12 Variable Data 13 Variable Data 14 Variable Data 15 Variable Data 16 Variable Data 17||Variable Data 18 Variable Data 19 Variable Data 20 Variable Data 21 Variable Data 22 Variable Data 23 Variable Data 24 Variable Data 25 Variable Data 26 Variable Data 27 Variable Data 28 Variable Data 29 Variable Data 30 Variable Data 31 Variable Data 32 Variable Data 33 Variable Data 34|
Postalytics Output - Paper And Print Specs
All Postalytics mail is sent USPS domestic first class, with with Intelligent Mail Barcode tracking. All sizes are final trim size.
4x6 Color, 120# Gloss & UV Coated
6x9 Color, 120# Gloss & UV Coated
6x11 Color, 120# Gloss & UV Coated
8.5x11 Color, up to 6 pages
Standard envelope is #10 double window
The Canvas is your “live” workspace, where elements for your mail can be edited.
The Safe Margin is a border to keep all elements in that you don’t want trimmed.
The Bleed is the overall document size. It is used for images or colors that are printed to the edge.
Drag and drop build elements onto the canvas to edit using Properties features - Style, Arrangement and Effects.
Double click Text Elements to modify portions of text. Double click Image Elements to access the Image Picker.
Drag patent-pending online tracking tools onto the canvas and style them to fit your creative.
Postalytics will insert a unique pURL for each recipient wherever you place the %pURL% variable or the QR Code. The pURL will redirect your recipients to any web page, where the Postalytics Tracking Code will record unique traffic, page views and conversions.
Variable Data inserts unique data from your list for each recipient. These variables work like “merge tags” or “personalization tokens” in email marketing.
Start by double clicking a Text Element, then click to insert your cursor where you want the variable. Finally, click the variable to insert it.
Variable Logic lets you print different text or images to each member of your list, based on their data.
The Postalytics Address Area is reserved for the printing of recipient and return addresses. You cannot edit this area, your list data will be inserted for your recipients and your return address is chosen when you build your campaign.
Postcard Address Area
Letter Address Area